PsyOps - Psychological operations
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Psychological Operations (PSYOP or PSYOPS) are planned operations to convey selected information and indicators to specific foreign and (in certain countries) domestic audiences to influence their emotions, motives, objective reasoning, and ultimately the behavior of governments, organizations, groups, and individuals. The purpose of psychological operations is to induce or reinforce attitudes and behaviors favorable to the originator's objectives.
This concept has especially been used by military institutions throughout the 20th century.
In the United States Department of Defense, Psychological Operations units exist in the Army and Air Force. The United States Navy also plans and executes limited PSYOP missions.
Unlike some countries, United States PSYOP units and soldiers of all branches of the military are prohibited by law from conducting PSYOP missions on domestic audiences. While PSYOP soldiers may offer non-PSYOP related support to domestic military missions , PSYOP can only target foreign audiences. Though, it is worth noting that this does not rule out PSYOP targeting foreign audiences of allied nations. Additionally, in the Information Operations Roadmap made public January 2006 but originally approved by Defense Secretary Donald Rumsfeld in October 2003, it stated "information intended for foreign audiences, including public diplomacy and PSYOP, increasingly is consumed by our domestic audience and vice-versa."[1]